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  • American Heritage

    Founded in Pennsylvania in 1830, Woolrich has long been woven into the American outdoor spirit. Built on a legacy of craftsmanship and exploration, our heritage continues to inspire products designed to empower freedom, purpose, and adventure in every element.

  • Purposeful Design

    Woolrich designs with a focus on timeless durability, refined functionality, and understated style. Blending technical innovation with purposeful craftsmanship, our collections are made to perform across natural and urban environments — creating beauty through utility and style through capability.

  • Iconic Brand Elements

    As America’s oldest outdoor clothing brand, Woolrich has created enduring icons rooted in heritage and functionality. From the signature Buffalo Check to the original Arctic Parka designed for the Alaskan pipeline, our legacy continues through timeless silhouettes, technical innovation, and modern performance materials.

Values

01

History

Founded in Pennsylvania in 1830, Woolrich is America’s oldest outdoor clothing brand. Rooted in craftsmanship and exploration, the brand continues to evolve its heritage through timeless design, technical innovation, and modern utility for life across natural and urban environments.

02

Sustainability

Woolrich is committed to responsible craftsmanship through durable design, lower-impact materials, and thoughtful sourcing. By creating products made to last across seasons, we aim to reduce environmental impact while extending the life of every garment.

03

Diversity & inclusion

Woolrich is committed to fostering an inclusive community rooted in respect, diversity, and shared exploration. Inspired by the spirit of the outdoors, we support individuals of all backgrounds and identities while striving to reflect this commitment across our teams, communities, and brand storytelling.

04

Charities

Giving back is part of the Woolrich spirit. Through long-standing partnerships and community initiatives, we support organizations focused on equality, disaster relief, outdoor access, and social impact — helping create meaningful change beyond the outdoors.

05

Responsible sourcing

Rooted in a heritage dating back to 1830, Woolrich continues to evolve through responsible sourcing, durable craftsmanship, and innovation. From certified materials to supply chain accountability, we are committed to creating high-quality products with respect for people and the environment.

History of Woolrich

1830

1830

1830
1830

John Rich builds first woolen mill in Plum Run, Pennsylvania.

1850

1850
1850

Woolrich introduce the Buffalo Check shirt.

1861-1865

1861-1865
1861-1865

Woolrich provides the Union Army with Blankets & Uniforms during the American Civil War. Woolrich will remain a supplier to the US Armed Forces for over 150 years.

1880-1885

1880-1885
1880-1885

Woolrich begins to make clothing for recreation and leisure.

1901

1901
1901

Fire strikes the Woolrich mill.

1925

1925
1925

The Birth Of The Pennsylvania Tuxedo.

1939-1940

1939-1940
1939-1940

Woolrich outfits Admiral Richard E. Byrd's Antarctic Service Expedition to establish two permanent US bases in the Antarctic.

1972-1977

1972-1977
1972-1977

The Arctic Parka is born and later is used as cold-weather gear for workers constructing the Alaska Oil Pipeline from 1975-77.

1979

1979
1979

Woolrich introduces the Mountain Jacket, which proves itself to be perfect assets for such new outdoor interest as backpacking and mountaineering.

1989

1989
1989

Starting with Italy, Woolrich expands to Europe to become a global brand.

2005

2005
2005

Woolrich celebrates its 175th anniversary. Flagship stores open in Milan, Tokyo and NYC.

2023

2023
2023

Woolrich appoints Todd Snyder as Creative Director of Woolrich Black Label, debuting his first iconic collection in FW24.